EXECUTIVE COACH PROGRAM

Fast-Track Train-the-Trainer Career Transformation Program

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BECOME AN EXECUTIVE COACH


Multiple Skills for Multiple Earnings


15-Modules, Self-Paced

Career Transformation Program


 

PROGRAM OVERVIEW

The fast-track Executive Coach Program is a 15-session, self-paced online training course designed for experienced corporate professionals to help them pursue multiple career opportunities.

With intensive training in Training and Coaching methodologies, the participants develop the knowledge, skills and personal confidence to run their own independent Executive Coaching practice as a full time career or as a side hustle on part-time basis.

The entire course is taught by Saleem Sufi, a globally recognized Executive Coach and the Founder of MECA CFO Academy.

Upon completion of the training program, a Certificate of Completion shall be issued to successful participants.

 

PROGRAM CURRICULUM


Session-1: Developing the Coaching Mindset

Setting up your inner game, personal SWOT analysis, life vision, work-life integration, service orientation, managing your energy


Session-2: Finding Your Niche / Customer Value Proposition (CVP)

Your competitive advantage, customer value creation, branding, customer delight, what makes customer happy


Session-3: Defining Your Target Customer Segment

Identifying the customer segment you are best suited to serve, understanding their pain points and identifying solutions


Session-4: Creating Your Marketing Strategy

Choosing the right mix of marketing channels to reach your customer; content marketing, email marketing, social media etc.


Session-5: Establishing Your Thought Leadership

Building up your knowledge base and creating an Expert positioning in your industry and the market segment you want to serve


Session-6: Creating Your Personal Brand

Creating a powerful and high-value brand that creates high perceived value in the minds of your customers


Session-7: Social Media Marketing - I

Finding customers on social media through branding and content marketing and building relationship for long-term retention


Session-8: Developing Your Product & Service Portfolio

Building a portfolio of coaching and training programs and online courses to solve your customers problems


Session-9: Expanding Your Professional Network

Creating a process through marketing funnel to add new prospects regularly and grow your customer base


Session-10: Advanced Marketing Techniques

Special tools and techniques like webinars, live sessions, podcasts, virtual summits etc. Collaborations with third parties to grow customers


Session-11: Social Media Marketing - II

Advanced automated marketing tools, membership sites, communities, advocacy groups, joint ventures, affiliate programs


Session-12: Finalizing Your Business Entity Setup

Legal entity setup, technology setup, credit card setup, bank accounts, tax filing, staffing support, subscriptions etc.


Curriculum


  Session 1: Developing Coaching Mindset
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  Session 2: Finding Your Niche / CVP
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  Session 3: Understanding Your Customer
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  Session 4: Marketing Strategy
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  Session 5: Developing Your Thought Leadership
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  Session 6: Personal Branding
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  Session 7: Social Media Marketing
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  Session 8: Developing Your Product Portfolio
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  Session 9: Networking
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  Session 10: Pricing
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  Session 11: Entrepreneurial Salesmanship
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  Session 12: Coaching Models and Methodologies
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  Session 13: Advanced Marketing Strategies
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  Session 14: Business Entity Setup Check List
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  Session 15: Business Idea Presentations
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Get started now!



Your Coach


Saleem Sufi
Saleem Sufi

Saleem Sufi has been a Global Strategic CFO for more than 20 years working for world class Fortune 500 and top Private Equity owned companies in Asia Pacific, Middle East, Europe and United States. As an experienced speaker, corporate trainer and executive coach, Saleem has conducted numerous executive level workshops and seminars at international locations including Tokyo, Singapore, Shanghai, Hong Kong, Milan, Mumbai, Riyadh, Dubai and New York.

Saleem is an MBA with major in Strategy and Finance and a Fellow member of the Institute of Cost & Management Accountants. He has attended Harvard Business School a number of times for Executive Education where he has been trained and coached by world renowned Professors Dr. Robert Kaplan and Dr. Robert Simons on the latest practices in Strategy and Leadership.

He has coached and trained hundreds of senior corporate professionals around the globe. He is the founder of MECA CFO Academy and currently dedicated to help Finance professionals grow in leadership roles. Saleem lives in Princeton, New Jersey with his family and travels across the globe for his work.